By: Wella
Color Charm Liquid Permanent Haircolor 4A/237 Medium Ash Brown
Size: 1.42 oz

Liquifuse Technology

Wella Color Charm Liquid Hair Color offers a variety of shade combinations for creative colorist plus simple one-bottle usage for novices.

Color Charm penetrates the cuticle layer of the hair lodging in the cortex. The color will gradually fade but permanently changes the natural color of the hair. Longer-lasting results. Superior gray coverage.

Directions for use:

Mix 1 part Wella Color Charm Liquid Color with 2 parts Wella Color Charm developer. Apply to the hair using either an applicator bottle or bow and brush. Develop for 30 minutes and up to 45 minutes if additional depth or gray coverage is needed.