By: Wella
Color Charm Liquid Creme Permanent Haircolor 940/9A Pale Ash Blonde
Size: 1.42 oz

Wella Color Charm Liquid Permanent Hair Color offers a variety of shade combinations for creative colorist plus simple one-bottle usage for novices.

Color Charm penetrates the cuticle layer of the hair lodging in the cortex. The color will gradually fade but permanently changes the natural color of the hair. Longer-lasting results. Superior gray coverage.



Description:

* 1 to 2 mixing (1.5 ounce to 3 ounce Developer) makes it very economical to use * Time tested formulations ensure consistent, predictable results * Deep-penetrating liquid formula guarantees excellent gray coverage and minimal fading * Offers a variety of shade combinations for creative colorist plus simple one-bottle usage for novices

Usage Tips:

Color Charm can be used with both 20 & 30 volume developer. For further versatility you may use liquid developer for a thinner consistence. To apply with a bottle or cream developer for a thicker consistency, use with a bowl and brush. After color is removed, use Regenal to lock in new color.